Privacy Policy
Last updated: February 11, 2026
Woof ("we", "our", "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our pet care management platform and related services.
Information We Collect
We collect information you provide directly: name, phone number, email address, pet information (name, breed, health conditions), appointment history, and communication records. We also collect usage data such as how you interact with our services.
How We Use Your Information
We use your information to: provide pet care services, send appointment confirmations and reminders via SMS, operate our AI receptionist for phone calls, process payments, and improve our services.
SMS Communications
By providing your phone number and interacting with our services (calling our business, booking appointments, or texting us), you consent to receive SMS messages including appointment confirmations, reminders, and scheduling links. Message frequency varies (typically 1-5 per week). Message and data rates may apply. Reply STOP to any message to opt out. Reply HELP for assistance.
Data Sharing
We do NOT sell or share your personal data with third parties for marketing purposes. We share data only with service providers necessary to operate our platform: Twilio (SMS and voice communications), payment processors, and cloud hosting providers. These providers are bound by their own privacy policies and data protection obligations.
Data Security
We implement industry-standard security measures to protect your personal information, including encryption in transit and at rest, secure authentication, and regular security reviews.
Data Retention
We retain your information for as long as your account is active or as needed to provide services. You may request deletion of your data at any time by contacting us.
Your Rights
You have the right to: access your personal data, correct inaccurate data, request deletion of your data, opt out of SMS communications, and withdraw consent at any time.
Children's Privacy
Our services are not directed to children under 13. We do not knowingly collect personal information from children.
Contact Us
For questions about this Privacy Policy, contact us at support@bookwoof.com.